BusinessBuzz is a business blog that features content written by faculty, staff and students from Grand Canyon University’s Colangelo College of Business. In addition to profiles about events, students and faculty on campus, you’ll also find great resources for online students or anyone interested in attending business school. Learn about the modern business landscape, and how business today continues to grow and evolve to meet the needs of organizations and consumers in the 21st century. Check in every week for the latest news from the business community and around GCU.
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4 Reasons to Earn a Bachelor of Science in Applied Management


Do you have a passion for business and leadership? Consider Grand Canyon University’s Bachelor of Science in Applied Management. This transfer-friendly program is offered online and on campus, and is ideal for students with an associate degree or at least 12 college credits. Here are three reasons to earn this degree:

Learn Management Skills

As a student in this program, you explore functional topics in financial decision-making, marketing, innovation and project management. You also have the opportunity to study leadership skills as they relate to organizational behavior and change. Additionally, you learn what it means to be a servant leader that focuses on putting the needs of others first. As a result, this creates interdependency rather than dependency in organizations.

Earn a Well-Rounded Education

In Grand Canyon University’s applied management program, you have the chance to take courses in a variety of topics, which will provide you with a well-rounded education. Some of the many course topics include:

  • Marketing mix and marketing concept
  • Importance of creating innovative work environments in organizations of all sizes
  • Approaches to organizational development
  • Unique challenges associated with managing projects

Grow in Your Business Knowledge

In GCU’s applied management program, you gain the skills to transform and improve business practices. You explore practical areas of business, including strategies to lead and manage change in today’s global economy. In addition, you examine innovative organizational development concepts, workplace behaviors and human resources management.

Prepare for a Successful Career

In the end, a bachelor’s degree in applied management can prepare you for a wide variety of careers. Due to your knowledge and skills, you will be qualified to work in a variety of industries in a leadership role, managing projects, employees or a department. After completing the program, you will also be prepared to advance your education further if you decide to do so. GCU offers many different master’s degrees in business, such as the Master of Business Administration (MBA), Master of Science in Leadership (MSL) and MBA/MSL dual degree. By choosing to earn a degree in applied management, the possibilities are endless!

Grand Canyon University’s Colangelo College of Business inspires students to be servant leaders with the business skills and values necessary to drive organizational success and positively impact society. To learn about GCU’s business degrees, visit our website or use the Request More Information button at the top of this page.

Written by Lauren Abraham, a senior earning a degree in communications at GCU.